When an entrepreneur or his/her Adviser overlook or cannot clearly articulate in 3 or 4 sentences, the greatest anticipated weaknesses in their business growth plans (markets, products, technology and relationships) given competitive market trends, you have a plan that won’t survive serious investor scrutiny. To pretend otherwise is to start driving a car where the wheel nuts lie strewn on the ground.
© James Berkeley 2017. All Rights Reserved.
Tags: adviser, building trust, business growth, capital raising, communication, entrepreneur, investors, mitigating risk